The Next Version ... We’re fast approaching the end of our fiscal year which will mark our 8th year in business. A great deal has happened in these past eight years and I wanted to take a moment to reflect. I also wanted to take an opportunity to ask myself ‘what next?’. What’s the next version of 4Growth? First, reflection. We’ve learned a great deal about entrepreneurs and general business management. We’ve learned that, true to our...
Being a management consultant can be a rewarding, stimulating profession. You get the opportunity to meet many interesting people and get to know many interesting businesses. You pick your hours, and you pick your price. You, are in control of you.
But there is one fundamental challenge with this career. Unlike any other job, the customer is almost never right. In a world where customers are expecting never to be confronted, this is not an easy obstacle to overcome.
“The customer is always right” was a term first coined at the turn of the 20th century by Marshall Field’s department store in Chicago, now known as Macy’s following the 2006 takeover. Since that time it has become the mantra of almost all successful businesses today and people have not only gotten used to it, they have come to expect it.
If this is the mentality in all aspects of business, why would it be any different within management consulting? Well, just for the record, it isn’t.
Our clients come to us when they have symptoms of a problem. Declining sales, high employee turnover, operational inconsistencies, customer dissatisfaction, technology that doesn’t deliver, stagnation, etc. Like a symptom of an illness, it may be caused by one or more of a wide variety of problems. And like a patient, business owners naturally start to diagnose the problem prior to seeing the doctor.
The problem is that the patient almost...